Martin Adams is an international speaker on marketing, social media and innovation. He is the CEO and Founder of Codec.ai, a company that assists the world’s leading brands to become more resonate in culture with customer-centric insights through an AI and ML powered platform. Martin has been recognised as a Maserati Top 100 Entrepreneur and is viewed as an international thought leader on how companies must put audiences at the centre of their decisions in order to be more effective and innovative in the modern world.