In times of economic downturn luxury consumers look for more discreet methods to showcase wealth and status.
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'Quiet' luxury is typically driven by growing inequality, kick-starts a movement to minimalism, and results in a rankings rejig amongst luxury power brands.
At Codec, we're seeing consumer demand for pared-down luxury trending across fashion, interior design and status symbol aesthetics.
It's a move that indicates luxury consumers are prioritising spaces and designs that showcase their wealth to either a select few or those in the know.
Click to read the full report on Quiet Luxury and its impact during the cost of living crisis.
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