Connecting to the new fashion consumer
Posted by Clementine Bernhardt
How can brands use their power to affect real societal change?
Exploring a dynamic and...
How to stay relevant - now. Based on analysis of hundreds of thousands of global data points,...
Posted by Mark White
Posted by Nick Timon
Our latest report highlights two tribes on the rise with a growing influence on beauty,...
In this edition of Brands in Culture, we look at how Vogue Italia has tempered a traditionally...
Posted by Meng He
"Change is a process which has to be managed" - Kofi Annan
As Peter Drucker never said.
Posted by Stephen Spencer
Forget conscious uncoupling, today it’s all about actively unbranding.
Posted by Martin Adams
Why do some brands connect so intensely to audiences and yet others fail miserably?
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