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Fashion - 3 communities to watch

Connecting to the new fashion consumer

Posted by Clementine Bernhardt

STEM Trailblazers Codec and Word on the Curb report
STEM Trailblazers - community spotlight

How can brands use their power to affect real societal change?

Exploring a dynamic and...

Posted by Clementine Bernhardt

The Covid-19 Report

How to stay relevant - now. Based on analysis of hundreds of thousands of global data points,...

Posted by Clementine Bernhardt

The Beauty Report
The Beauty Report

Our latest report highlights two tribes on the rise with a growing influence on beauty,...

Posted by Clementine Bernhardt

contemplating-creativity-2
Why data is the answer to creating content that emotionally connects

While data might seem to be the antithesis of creativity, it can actually help brands understand...

Posted by Martin Adams

image (2)
Is this the era of unbranding?

Forget conscious uncoupling, today it’s all about actively unbranding.

Posted by Martin Adams

joseph-barrientos-93565-unsplash-1
Mind the authenticity gap

 Why do some brands connect so intensely to audiences and yet others fail miserably?

Posted by Nick Timon

Screenshot 2019-02-01 at 14.52.27
Cattle, Grasshoppers and Cutting Through the Noise

 Lessons in audience behaviours and anthropomorphism from the French Revolution. 

Posted by David Shawcross

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